Vietnam has officially enacted its landmark Artificial Intelligence Law 2025, which comes into force on March 1, 2026. This marks the first standalone AI regulation in Southeast Asia, positioning Vietnam at the forefront of regional AI governance. The law mandates human oversight of AI systems, requires clear labeling of AI-generated content—including deepfakes—and obliges providers to disclose when users are interacting with AI. It applies to all AI developers and providers, including foreign companies operating in Vietnam, and aligns with international standards such as the EU’s AI Act. Experts note that the law’s effectiveness will hinge on enforcement mechanisms and the issuance of future regulatory guidance.